Why Investing in Colocation Services Makes Sense

WHY INVESTING IN COLOCATION SERVICES MAKES SENSEBusiness growth is inevitable. And as your organization grows, the cost of public cloud services can sometimes exceed the cost of other data storage alternatives. While the simplicity and scalability of the public cloud are financially attractive during the early stages of business growth, a lot of organizations are considering colocating their equipment in a data center.

Colocation is the practice of renting data center rack space and services from a remote provider for your own servers. Colocation providers offer subscribers space, power, cooling, data connectivity, and physical security, while subscribers provide their own servers and equipment.

In 2012, the colocation industry generated $6.5 billion in revenue and experts predict that the number will increase by 50% in 2018.

Why invest in colocation?

Colocation is an ideal option for businesses that have their own server hardware and the personnel required to maintain it, but do not have access to adequate infrastructure.

Here are some reasons why investing in colocation services makes sense:

  • Control. Colocation gives you greater control over your private cloud network. Some colocation providers also offer you the option of having their staff manage your servers.
  • Location. With colocation, you know exactly where your data centers are located and can easily inspect the facilities. Situating your data centers locally instead of across the country also reduces latency and ensures reliability.
  • Flexibility. Colocation facilities offer highly customizable cloud environments. Organizations with very complex environments prefer to deploy them on their own equipment using Open Stack cloud operating systems instead of being confined to public cloud operating systems.
  • Security. Why worry about securing your precious data in-house when you can leave that to the experts? 365 Data Centers, for example, employs CCTVs, motion detectors, biometric access control and other state-of-the-art security systems to ensure that their customers’ hardware investments are protected 24/7.
  • Cost-effectiveness. Depending on usage patterns, colocation can be a more cost-effective option for businesses with large cloud deployments. 365 Data Centers even offers pay-as-you-go options with no minimum lock-in period.

Want to find out more about colocation and whether it’s a better option for your business? Send us an email, we’d love to hear from you!

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